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News & Events

2022 WWJ Winter Survival Radiothon

February 4, 2022
5 am – 7 pm

The 14-hour Winter Survival Radiothon raises critical funds for low-income and vulnerable Michigan residents by taking pledges from callers. Corporate sponsors can become “hourly” sponsors and have the opportunity to present a check live on air at the studio or virtually. May corporate sponsors also create “challenges” to their industry colleagues to match their gift! A fabulous silent and live auction, and hourly incentive gifts are also a big part of this event.

To sponsor an “hour”, donate an auction or incentive item or volunteer, please email